I’d give Long Tail Pro a 4.5/5 stars for its’ ease of use, ability to generate a high number of long tail keyword searches of low to medium competition, check rankings and check Top 10 competition on any keyword search as to what the results of number of backlinks, domain authority/page authority and other pertinent ranking data from Moz.com’s api.
Long Tail Pro by Spencer Haws is the most useful keyword research tool that you can use for your internet marketing. Thousands of webmasters depend on the tool to generate thousands of keywords. It is such effective that it has dominated the keyword search market for the few years it has been into existence. It would cost you less than one hundred dollars to have access to this important life-changing tool.
The Display Planner tool replaced the YouTube Keyword Tool in 2014, and can be accessed from the Tools section of your Google Ads account. Although it's a little more involved than entering a keyword into the YouTube Keyword Tool, the Display Planner offers some great functionality for making the most of Display campaigns, including keyword-driven video ad campaigns on YouTube. The Display Planner also offers precious insights into the demographics and interests of your audiences, allowing you to create highly tailored Display campaigns.
One of the most important aspects of an effective SEO strategy is the ability to research, analyze, and ultimately select the keywords that are most likely to result in success for your clients. There are a variety of free tools available on the web specifically designed to help online marketers do just this. Each tool has its own unique methodology for collecting and presenting this data. Comparing any of the tools’ results without knowing the subtle differences can lead to incorrect inferences and an SEO strategy based on misinformation.
He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
TIP: A really good strategy for increasing your search engine rankings (and maybe even getting a featured snippet), is to pick a number of popular questions, and answer them in your content. You can do this in the form of a ‘Question & Answer’ section or maybe ‘FAQs’. Just pick half a dozen or so questions, and list them, together with a short answer.
4. Set post-search filters. After your keyword suggestion fetch is completed — which might take a while if you input a lot of seed keywords — you need to filter your list. You can: filter out keywords that don’t include buyer modifiers like “best”, “buy”, “purchase”, “discount”, “review” (it’s possible to input one or more words in the filter field at the same time: just separate the words with a comma); add a minimum and maximum amount of LMS; set a minimum amount in “Suggested Bid”; and check for only high “Advertiser Competition” keywords.
These keyword research tools should make it easier to create a list of relevant search terms. You should make sure to create awesome landing pages for keywords you want to be found on. You should also think about cornerstone content articles and a great internal linking structure in order to make your SEO strategy complete. In our SEO copywriting course we dive much deeper into keywords, landing pages, and long tail keywords.
Mentioned in the above video is the Keyword Competitiveness (KC) feature within Long Tail Pro. With earlier versions of Long Tail Pro, you could only access this feature if you paid extra to upgrade to the Platinum version of Long Tail Pro. Pricing structures and the way the software is delivered has evolved over the years – and currently (as of the date I am writing this) all features of the software are included no matter which payment plan you choose. So right now – everybody who buys Long Tail Pro has access to this extremely powerful feature.
In a nutshell, Long Tail Pro helps you quickly find keywords in bulk based on a seed keyword that you input. In addition to returning hundreds of related keywords, the tool also shows search volume (monthly search volume), advertiser bid, number of words, rank value, and my favorite Keyword Competitiveness (helps you judge the competition and keyword difficulty).