5. Use the Keyword Competitiveness “Fetch Now” feature. Now that your list is trimmed down after you applied all those filters in the previous step, you use the KC “Fetch Now” feature that saves you time in retrieving all that invaluable information. Again, depending on the number of keywords it has to check it make take a while (remember that LTP needs to retrieve information from several sources including Google and Moz). During this bulk check if LTP prompts with Google captchas to fill out, just close the software and wait 10 minutes to reopen it and continue your work. (This issue should have already been fixed now with the latest updates to the tool.)
The Google Keyword Tool is SUPER helpful for building a foundation for your keyword research strategy. At the end of the day, these search numbers are coming straight from the horses mouth. You can filter down to a hyper-local level and see which keywords are getting the largest search volume. Plus, with it’s integration with PPC you can get a quick idea about commercial intent by looking at the bid and competition metrics. How much are people bidding on KWs, higher = more likely to generate a return. Usually its aligned with search intent. That said, the trending data is a little less reliable. I would still use Trends to analyze the popularity/ seasonality of KW search volume.
3) Google: This is pretty straight forward but it’s the main reason I like it. I search for my main seed keyword in Google, and use the keywords that Google itself highlights in bold on the search results, plus the “Searches related to” section at the bottom to get keyword variations or LSI. That’s basically what Google is telling you that topic is about. No need for a thousands other tools. I use these to optimize the on page of my target pages as well.
You can receive keyword ideas from your audience or team because people are a rich source of keyword date. Seed keywords presents a unique tool that users utilize in generating keyword ideas from other individuals. You need to begin by creating a scenario in a question form by asking people what they would search for in case they are looking for answers to their questions. Seed keywords will develop a unique URL that you can share with your relevant audience or team once you have created a scenario. Your viewers will begin to enter their desired keyword phrases and this will be added to the seed keywords. This data is downloadable in the form of a CSV or you can simply click to view the results of each keyword in Google. You can look for the search volumes in other keyword tools like Google planner once you have your list of keywords.
The cost is only a one time payment…no monthly fees, which is fantastic if you’re on a budget, and you get lifetime updates and some truly excellent training videos as well as some very useful built-in tools. I’ve also tried other paid keyword tools such as Market Samurai, Wordtracker, Jaaxy, and others, and let me tell you this….none of them come close to Keyword Researcher Pro for value and ease of use.
How do I research keywords? This is a common question I get from clients. And my immediate response is… Long Tail Pro! With the update to Google Adwords Keyword Planner (rendering it near worthless) without paying for Google ads and to test actually search volume for keywords, the generic Avg. search volume range they provide gives you ZERO actionable data! See example below:
In a nutshell, Long Tail Pro helps you quickly find keywords in bulk based on a seed keyword that you input. In addition to returning hundreds of related keywords, the tool also shows search volume (monthly search volume), advertiser bid, number of words, rank value, and my favorite Keyword Competitiveness (helps you judge the competition and keyword difficulty).