We’re not here to dwell on the good and the bad of Google’s decision. I personally am elated that this debate has brought the crucial SEO function of Keyword Research into the limelight once again. There’s more to it than taking the first 10 results from the Google Keyword Tool and scattering them left, right and center in your content. Savvy keyword research is what separates strategists from headless chickens.
Once you've entered a keyword, you'll be presented with a range of data: Google Search Volume, Competition, CPC, and Opportunity Score. This data provides advertisers with at-a-glance data that they can use as the basis for their next campaign. No other free keyword tool provides as much free keyword data as WordStream's new and improved Free Keyword Tool. Try it today and see how much easier keyword research can be with WordStream.
Using the good ol' free Google Keyword Planner is great. But there is an alternate universe of Long Tail keyword phrases that live in Google's other database--namely, their "Autocomplete database." That's the database that is accessed when you're typing queries into the Google search box (notice that list of suggested keywords that pop up as you type?)
This keyword tool was built on a custom database we have compiled over the past four years. We researched data from the (now defunct) Google Search-Based Keyword Tool and also looked at a few more recent data snapshots to refresh the database and enhance our keyword coverage. Our database contains 28,527,279 keywords representing 13,762,942,253 monthly searches. Our database is primarily composed of English language keywords.
Ever since Google announced the impending demise of the AdWords Keyword Tool and their preference for its new avatar – the Keyword Planner, yet another hot discussion has sprung up in the SEO community. This time, strong adherents of the free-for-all ideology are riled at Google’s decision to make the Keyword Planner accessible only to marketers who’ve explicitly signed up to Google’s AdWords (which is one step more than having a Gmail account), taking it closer to being a paid tool in future! I don’t see this as a hindrance, because most other keyword (or other) tools require you to create an account and sign in before you can use them, even if they’re free. But if Google does it, we have reason to pounce on them, don’t we?
But maybe you didn’t watch the tutorial video yet. Or maybe you didn’t know about the extremely powerful KC feature. Maybe you didn’t know how quickly, easily and effectively you could analyze Google top 10 search results with Long Tail Pro. And maybe you didn’t even know how profitable it can be to simply target just the really long tail keywords.
I just downloaded a free version of LTP 3.1.0 and I cannot figure out why I can’t see the table headers of ‘Page Authority’, ‘Domain Authority’, ‘Juice Links’, etc next to ‘Keyword Competitiveness’. Normally, I should be able to see these but instead I see new categories like ‘Trust Flow’, ‘Citation Flow’, ‘Domain CF’, ‘Domain TF’ and so on. I thought I can still use the regular version of LTP for 10 day trial so I am not sure why I see different categories. Is it b/c I am on version 3.1.0 instead of 3.0? Let me know if you have any idea.Thanks!
I want to ask that when you were the owner you offered a life time membership option which i think should be offered one last time before migrating to new plan.Long Tail Pro Users who had bought the software @ USD 97 and were paying USD 27 per month on as per need basis have no edge over the new users.As you are still 20 percent owner of the business so it is requested to please give old users who already owned and purchased the basic software one time life time license offer or discounted price.
In Keyword Planner, formerly known as the Keyword Tool, you can get search volume and traffic estimates for keywords you're considering. Unfortunately, when Google transitioned from Keyword Tool to Keyword Planner, they stripped out a lot of the more interesting functionality. But you can make up for it a bit if you take the information you learn from Keyword Planner and use Google Trends to fill in some blanks.
How do I know this? Because I’ve done it! In late 2013 I was still struggling to earn a respectable income online. I started up a keyword research service and marketed it to just this blog audience. It turned out to be quite popular. Basically – I would find niches using Long Tail Pro then create Keyword Research Packages. Each package contained usually several hundred keywords with KC scores calculated. I was selling these packages for anywhere between $97 to $147. I even sold one single package for $597! That one had very high search volumes and very low competition.
Joost developed his own keyword research tool to come up with keywords as well! Yoast Suggests uses the Google Suggest functionality you know from searching in Google. It finds the keyword expansions Google gives and then requests more of them. So if you type ‘example‘, it’ll also give you the expansions for ‘example a…’ till ‘example z…’ etc. Just go on and try it and fill out some of your potential keywords. It’s a great way to quickly find more long tail keywords you can focus on.
Google prefers to not share long tail searches in this tool – because the tool is designed for Google Adwords advertisers. If advertisers bid on those long tails – they would have less competition and therefore pay less for the Adword, and therefore Google would make less money e.g. bidding on the term weight loss for girls under 18 is cheaper than weight loss.
I was going to post screenshots here showing my numbers for the past year – but the dashboards in the old affiliate platforms (Clickbank and JVZoo) don’t provide the best visuals – so I’ll just show you my total affiliate income for the past year. In one year (March 13, 2015 to March 13, 2016) I earned $3867.60 in commissions for promoting Long Tail Pro. Not bad for having just a mildly popular ‘passive income blog’ and only a small email list!
WordStream's Negative Keyword Tool reduces wasteful PPC spending and improves ROI by preventing your AdWords PPC ads from showing on irrelevant searches. Enter a keyword to get a list of negative keyword suggestions. Then select the ones that aren't relevant to your campaigns and export the results for use in your AdWords account. As a result, your ads will be more relevant to searchers, grab a much more targeted audience and reduce your overall ad spend.
It's wonderful to deal with keywords that have 5,000 searches a day, or even 500 searches a day, but in reality, these popular search terms actually make up less than 30% of the searches performed on the web. The remaining 70% lie in what's called the "long tail" of search. The long tail contains hundreds of millions of unique searches that might be conducted a few times in any given day, but, when taken together, comprise the majority of the world's search volume.
I actually don't use any keyword tools aside from Google Trends, but only rarely do I even use that. I try to talk to many of our target audience members (entrepreneurs) as I can. I attend events, I have phone calls, I sit next to them while working. Generally speaking, I think it's a waste of time to START with keyword tools instead of actual customers. Yes, you can target people in broad swaths and get a high level sense for what's interesting and trending, but at least in the case of our business at NextView Ventures, it's way more powerful to talk to actual "customers" you serve.
I’ve found google trends to be an interesting way to see if a keyword (and by extension a niche) is growing or shrinking, and whether it’s seasonal or not. I can’t think of any other tool out there that can reliably tell you this information, so that’s really useful. Also, if you’re building a site, especially an authority site, getting onto something that’s trending upwards is a fantastic idea.
Most people who use the Google’s auto complete feature to generate keywords that they include in their blog title or page find Soovle to be a very useful tool. This tool moves the auto complete feature a step forward by getting inputs from several sources like Amazon, Yahoo, Wikipedia, Bing apart from Google itself. This assists the user to generate keywords that drive online traffic in a better way. The default is usually set to Google but you can switch to the other options at your own will and view how the outcome keeps on changing. You can experiment with a broad range of keywords by running them through a specialized tool such as the keyword inspector as a way of extracting value that will boost your sales on Amazon.
Long Tail Pro is a keyword research tool that helps you quickly find low competition keywords for your website. In particular, the tool is built for people doing SEO (search engine optimization) as opposed to people doing paid ads (Google Adwords PPC). I'm sure there are some advertisers that use the tool for paid ad keyword research, but the tool was built for SEO keyword research.