Bing Webmaster Toolbox: Oh yeah, remember that other search engine? Yes that’s right Bing has a whole collection of tools of their own, including keyword tools. The data will be taken from Bing itself, which means that you should be able to make relative assumptions about keyword popularity. because lets face it, Bing users aren’t that different than Google’s.


It's important to check that you have a mix of head terms and long-tail terms because it'll give you a keyword strategy that's well balanced with long-term goals and short-term wins. That's because head terms are generally searched more frequently, making them often (not always, but often) much more competitive and harder to rank for than long-tail terms. Think about it: Without even looking up search volume or difficulty, which of the following terms do you think would be harder to rank for?
The experts love SEMrush, but will you? Take the tool for a test drive and decide for yourself. For a limited time I'm giving all my readers an exclusive one month free access to SEMrush PRO. You'll get unrestricted access to all the tool's features. If you decide SEMrush is not for you, cancel anytime during the one month trial and you won't be charged a penny. 

Click the Download Free Trial button above and get a 14-day, fully-functional trial of CrossOver. After you've downloaded CrossOver check out our YouTube tutorial video to the left, or visit the CrossOver Mac walkthrough for specific steps. Once you have CrossOver installed and running you can come back to this page and click the Step 2 button, or follow the manual installation guide, to begin installing your Windows application.


Joost developed his own keyword research tool to come up with keywords as well! Yoast Suggests uses the Google Suggest functionality you know from searching in Google. It finds the keyword expansions Google gives and then requests more of them. So if you type ‘example‘, it’ll also give you the expansions for ‘example a…’ till ‘example z…’ etc. Just go on and try it and fill out some of your potential keywords. It’s a great way to quickly find more long tail keywords you can focus on.
Given you have a good idea of where to start and are fairly confident you are speaking the same language as your client, jump start research by generating related keyphrases and long tail variants with the ever so easy to use Google Autocomplete. This tool makes predictions based on what you are typing that are a reflection of Google search activity.
When you’re running the Rank Checker feature sometimes you see Google’s captchas pop up and which can be annoying. I have only experienced this on a computer with an old OS (Windows XP) though; I haven’t seen this on Windows 7 or Windows 10 machines. Again, if you close the software and reopen it after a few minutes, everything will be okay again. UPDATE: one of the latest updates fixed this issue.

Wordstream is a free keyword tool that makes it easy and fast to get those keywords that your business needs most in order to drive traffic through paid and organic search.  All you need to do is enter a website URL or keyword and you will get hundreds of relevant keyword results that are tailored to your country or industry. Every keyword has an estimated CPC, competition score, and a proprietary opportunity score that will assist you in budgeting for your online campaigns. You can download your list in a CSV format and upload it in AdWords directly and begin to work on your new campaigns.
If you are looking for keywords in languages other than English, you will find Keyword Tool's features very useful. Keyword Tool allows you to pull keywords from 192 Google domains and use 83 Google language interfaces to generate keyword suggestions. That way we make sure that the generated keywords will be relevant to the country and/or language that you are creating your content for.
If you're struggling to think of more keywords people might be searching about a specific topic, go to Google.com and take a look at the related search terms that appear when you plug in a keyword. When you type in your phrase and scroll to the bottom of Google's results, you'll notice some suggestions for searches related to your original input. These keywords can spark ideas for other keywords you may want to take into consideration.
I was going to post screenshots here showing my numbers for the past year – but the dashboards in the old affiliate platforms (Clickbank and JVZoo) don’t provide the best visuals – so I’ll just show you my total affiliate income for the past year. In one year (March 13, 2015 to March 13, 2016) I earned $3867.60 in commissions for promoting Long Tail Pro. Not bad for having just a mildly popular ‘passive income blog’ and only a small email list!
We’re not here to dwell on the good and the bad of Google’s decision. I personally am elated that this debate has brought the crucial SEO function of Keyword Research into the limelight once again. There’s more to it than taking the first 10 results from the Google Keyword Tool and scattering them left, right and center in your content. Savvy keyword research is what separates strategists from headless chickens.
Unlike similar tools, Serpstat is a page-oriented platform for in-depth competitive analysis. You can find competitors and define missing keywords for a single URL or even entire domains. You can also view historical position data for a range of pages organized by phrase, as well as see which pages have dropped in rank and their rank distribution as a percentage, which is very handy if you want to compare data from two different time periods or observe changes over time based on algorithm updates and other factors.

Be sure to re-evaluate these keywords every few months -- once a quarter is a good benchmark, but some businesses like to do it even more often than that. As you gain even more authority in the SERPs, you'll find that you can add more and more keywords to your lists to tackle as you work on maintaining your current presence, and then growing in new areas on top of that.
5. Use the Keyword Competitiveness “Fetch Now” feature. Now that your list is trimmed down after you applied all those filters in the previous step, you use the KC “Fetch Now” feature that saves you time in retrieving all that invaluable information. Again, depending on the number of keywords it has to check it make take a while (remember that LTP needs to retrieve information from several sources including Google and Moz). During this bulk check if LTP prompts with Google captchas to fill out, just close the software and wait 10 minutes to reopen it and continue your work. (This issue should have already been fixed now with the latest updates to the tool.)
This database was built using data from BEFORE Google required active ad accounts to get good keyword data & before they started blending data together for similar terms. Even if you set up an AdWords account and spend significant sums of money with them, they may require you to run your ad campaign for 3 or 4 months straight before they will show reasonably precise data instead of exceptionally broad data ranges.

Click the Download Free Trial button above and get a 14-day, fully-functional trial of CrossOver. After you've downloaded CrossOver check out our YouTube tutorial video to the left, or visit the CrossOver Linux walkthrough for specific steps. Once you have CrossOver installed and running you can come back to this page and click the Step 2 button, or follow the manual installation guide, to begin installing your Windows application.
They’ll show you information like how many external links the site has, the number of Facebook and Google+ shares, estimated visits per month, and its page authority. All of this is valuable intel that can give you insight into where your page could potentially rank against them, without needing to do more research with a separate tool or on another page.

How do I know that the KC score measures competition accurately? When I first started using the KC feature – I didn’t know for sure. But I’ve been using it since December of 2012. I’ve published literally hundreds of different articles (in different niches) around keywords with low to medium KC scores and I have a pretty good feel for the accuracy. More than 5 years of successfully ranking for low competition keywords has convinced me to completely trust the KC scores that are calculated within Long Tail Pro.

Well there are a few things I look for (I will produce a bonus video about this topic and add it to the other bonus video tutorial) but basically I like to see sites like forums/niche sites/Q&A sites in the top 10 along with other things like sites that are not targeting exact keyword in title/meta, sites with low page authority and domain authority, sites that are less than 3 years old etc etc
The keywords you want to focus your SEO on should closely resemble the vocabulary of your audience. In order to come up with the proper keywords you really have to get inside the heads of the people who search for your website. What terms will people use? How do people search? Which question does your website answer? You should create a list of all search terms people could use and think of combinations and nuances within these search terms.
Within the results, Long Tail Pro inserted several more keywords based on that suggestion and automatically calculated all relevant stats (including KC Scores). It only took me a few seconds to scan those results and see a great long tail keyword – legitimate work from home jobs with no startup fee. This exact keyword gets 210 monthly searches and has a KC Score of only 25! Rosemarie could easily write an article for her Busy Budgeter site that is optimized for this exact keyword and she should be able to rank in Google somewhat easily.

"I've used many keyword tools over the years and Keyword Researcher is up there amongst the most useful of them. Apart from being a great way to get ideas for content, as an AdWords consultant, I also use it to uncover words and phrases that my clients would not want to be bidding on (negative keywords). This is a real time saver for me and a budget enhancer for my clients! All in all, this is a great app and should be used by any professional search engine marketer."


WordStream's Negative Keyword Tool reduces wasteful PPC spending and improves ROI by preventing your AdWords PPC ads from showing on irrelevant searches. Enter a keyword to get a list of negative keyword suggestions. Then select the ones that aren't relevant to your campaigns and export the results for use in your AdWords account. As a result, your ads will be more relevant to searchers, grab a much more targeted audience and reduce your overall ad spend.

Keyword everywhere is another useful keyword tool. You can install it on either Firefox or Google Chrome. The tool will be able to show you competition data, cost per click, and Google Keyword search volume of multiple websites and keywords. This free extension can help you to save a lot of time. It can assist you to find long-tail phrases including their precise search volume, competition data, and CPC.

It's important to check that you have a mix of head terms and long-tail terms because it'll give you a keyword strategy that's well balanced with long-term goals and short-term wins. That's because head terms are generally searched more frequently, making them often (not always, but often) much more competitive and harder to rank for than long-tail terms. Think about it: Without even looking up search volume or difficulty, which of the following terms do you think would be harder to rank for?


Usually, the various search engines provide their own keyword suggestion tools, which also include the number of searches for each of those keywords. The keyword researcher uses this information to select the correct keyword, depending on the SEO goals of the website. Around 20–25% of searches are very specific long tail keywords entered into Google every single day. It's easy to rank said keywords when there is the right amount of content and backlinks to match. Keyword research is a valuable and high return activity in the search marketing field.[citation needed]

I’ve owned a dozen or so Keyword Tools in my time and most of them are basically the same, but I’ve always thought the best Long Tail Keyword research tool is the very quiet and reserved Keyword Researcher Pro. I don’t see it being shouted from the rooftops and I don’t see any aggressive marketing for it, but my…it’s a real useful tool that I now wouldn’t be without.
Understanding which websites already rank for your keyword gives you valuable insight into the competition, and also how hard it will be to rank for the given term. Are there search advertisements running along the top and right-hand side of the organic results? Typically, many search ads means a high-value keyword, and multiple search ads above the organic results often means a highly lucrative and directly conversion-prone keyword.

Update: I’ve now been using Long Tail Pro for 5+ years. There are now many different keyword research tools and lots of people prefer some of the newer tools. Admittedly – Long Tail Pro had some hiccups and went through some rough times as they transitioned ownership and introduced the newer cloud version. But – all of the bugs and kinks have been worked out and Long Tail Pro is now better than ever! I’m happy and proud to be able to continue to use and promote Long Tail Pro as my keyword research tool of choice.
×