Update: I’ve now been using Long Tail Pro for 5+ years. There are now many different keyword research tools and lots of people prefer some of the newer tools. Admittedly – Long Tail Pro had some hiccups and went through some rough times as they transitioned ownership and introduced the newer cloud version. But – all of the bugs and kinks have been worked out and Long Tail Pro is now better than ever! I’m happy and proud to be able to continue to use and promote Long Tail Pro as my keyword research tool of choice.
This is a rather crude metric because it presumes one can monetize all the traffic they receive AND one can generate as much profit per visitor as Google does. Anyone who could do both of those would likely displace Google as the first consumer destination in their market (like how many people in the United States start ecommerce searches on Amazon.com rather than Google.com).
I’d give Long Tail Pro a 4.5/5 stars for its’ ease of use, ability to generate a high number of long tail keyword searches of low to medium competition, check rankings and check Top 10 competition on any keyword search as to what the results of number of backlinks, domain authority/page authority and other pertinent ranking data from Moz.com’s api.
But if you’re serious about content and inbound marketing, and you want to create great industry-related blog posts that lead to more traffic, leads, and sales–then you should at least give it a test drive (assuming you need content ideas). Like I said, it comes with an excellent guarantee, and you can visit the site here or click the image below to watch more videos regarding this impressive tool.
Google Webmaster SEO Starter Guide - Originally written for Google Employees to improve website performance with users and search engines. Related Terms: SERP - Search Engine Rank Position | PageRank (PR) - Named for Google Co-founder, Larry Page. The PR Scale of 0-10 rates a web page. In the past, rank was based on the number of high ranking links pointing to the website. Recently factors like relevance and quality have gained importance. This website's current PR rating:
Once I have a list of phrases, rankings, and volumes from these tools, I'll look to internal tools (maybe Excel, Access, or another database) to organize, classify, and forecast opportunity. This is where I'll estimate a competitor's traffic based on volume & position CTR, set goals for a target position, and estimate traffic based off that position's CTR and keyword volume.
To be able to rank in the search engines is an art that must be understood and finding the right Keyword tool that fits into your comfort zone is a must. What I mean by ‘comfort zone’ is having a keyword tool that doesn’t confuse you before you begin even searching. Some go into far too much detail than is necessary. All you need really are good long tail ‘common sense’ keywords that other marketers may have missed.
But maybe you didn’t watch the tutorial video yet. Or maybe you didn’t know about the extremely powerful KC feature. Maybe you didn’t know how quickly, easily and effectively you could analyze Google top 10 search results with Long Tail Pro. And maybe you didn’t even know how profitable it can be to simply target just the really long tail keywords.
1. Create a New Project. By clicking on the “+” icon located at the left upper corner, a new pane will show up allowing you to: enter your new project Title; choose your project’s Country (which affects the total of local monthly searches and top 10 Google results shown); pick your project’s Language (which affects generated keywords and the top 10 Google results for users that use that language); select your Search Network (which affects the number of reported searches depending on your choice between “Google” or “Google & search partners”); and toggle the Adult Ideas switch on or off.
Let's say you're considering starting a new website, or venturing into a new product niche. And, suppose you'd like to somehow determine how much search buzz is currently hovering around this topic. You can use Keyword Researcher to get a "feel" for how much interest is actually out there. For example, let's say you were selling cameras. Then you might consider the following:
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Google has introduced Google Suggest in 2012. Google Suggest is typically used as a live feature while a user is typing a search phrase into the browser or google website. Google Suggest uses the organic search input of billions of users and try to "guess" that way what a user might be searching for even before he completed entering the query or all the words of a keyword phrase.
Using the good ol' free Google Keyword Planner is great. But there is an alternate universe of Long Tail keyword phrases that live in Google's other database--namely, their "Autocomplete database." That's the database that is accessed when you're typing queries into the Google search box (notice that list of suggested keywords that pop up as you type?)
Click the Download Free Trial button above and get a 14-day, fully-functional trial of CrossOver. After you've downloaded CrossOver check out our YouTube tutorial video to the left, or visit the CrossOver Linux walkthrough for specific steps. Once you have CrossOver installed and running you can come back to this page and click the Step 2 button, or follow the manual installation guide, to begin installing your Windows application.
1) Google Keyword Planner: This tools is fantastic because it can help me to identify long tail keywords for my niche. It is official Google’s tool and it has the recent trends and keyword variations. For example you may think that this keyword is great “buy ipad air in liverpool” but Google may suggest “iPad air sale Liverpool”. Yes, not often it is accurate but when I’m using it alongside the other tools – I can get clear idea.
If you're struggling to think of more keywords people might be searching about a specific topic, go to Google.com and take a look at the related search terms that appear when you plug in a keyword. When you type in your phrase and scroll to the bottom of Google's results, you'll notice some suggestions for searches related to your original input. These keywords can spark ideas for other keywords you may want to take into consideration.
In order to know which keywords to target, it's essential to not only understand the demand for a given term or phrase, but also the work required to achieve high rankings. If big brands take the top 10 results and you're just starting out on the web, the uphill battle for rankings can take years of effort. This is why it's essential to understand keyword difficulty.
What I really like about them is extensive detail including the keyword difficulty. Ahrefs uses clickstream data to also show how many clicks you will get from the search engine. This is very useful after knowledge graph integration, as many keywords may have huge traffic but they hardly get any clicks from the search engine. Reason being, they get answers directly from the Google search result. Example of one such query is: “birthdate of any celebrity”
For example, assume your search ad generated 5,000 impressions in one day, of which 100 visitors have come to your site, and three have converted for a total profit (not revenue!) of $300. In this case, a single visitor for that keyword is worth $3 to your business. Those 5,000 impressions in 24 hours could generate a click-through rate of between 18-36% with a #1 ranking (see the Slingshot SEO study for more on potential click-through rates), which would mean 900-1800 visits per day, at $3 each, or between 1 and 2 million dollars per year. No wonder businesses love search marketing!
How do I research keywords? This is a common question I get from clients. And my immediate response is… Long Tail Pro! With the update to Google Adwords Keyword Planner (rendering it near worthless) without paying for Google ads and to test actually search volume for keywords, the generic Avg. search volume range they provide gives you ZERO actionable data! See example below:
Are you looking for an efficient way to research keywords for your website? Do you want an easy way to find the best keywords to rank in Google? Do you know how to track how well your website is ranking for your target keywords? Long Tail Pro is a keyword research software that allows you to do detailed keyword research with a user-friendly interface. It provides really valuable, detailed information to help you to choose keywords to focus on, and even find available website addresses based on these keywords.
Unlike similar tools, Serpstat is a page-oriented platform for in-depth competitive analysis. You can find competitors and define missing keywords for a single URL or even entire domains. You can also view historical position data for a range of pages organized by phrase, as well as see which pages have dropped in rank and their rank distribution as a percentage, which is very handy if you want to compare data from two different time periods or observe changes over time based on algorithm updates and other factors.
I want to share how and why I sold the company in order to both educate and inspire potential software entrepreneurs. I certainly don't know everything and obviously companies sell for much more than I sold Long Tail Pro for (I won't be featured in Tech Crunch anytime soon); however, I'm willing to share what I have learned and hopefully that can be beneficial to a few of you.