More on this How to Do Keyword Research with SEMrush Keyword Magic Tool Post Maria Raybould SEMrush Toolkit for SEO Ebook Mar 16, 2018 Intent research: Confirming your keyword intent assumptions with Google ads Webinar recorded on Sep 20, 2018 Of course, knowing where to start can be difficult. Below you'll find the five best SEO keyword research tools I recommend for startups to begin a well-rounded keyword foundation for your campaigns.
This is another common reason people won’t get Long Tail Pro. Their stubbornness can stem from many reasons – including the two mentioned above. Too stubborn to pay for it (can be confused with too cheap to pay). Or too stubborn to learn about the benefits. But the main reason is that lots of people actually think that they are better off without Long Tail Pro. Either they do their keyword research the free (hard) way which takes a LOT of time and knowledge and usually isn’t very effective. Or they use a different keyword research tool which they think is better. Let me just tell you – there is no better or more effective keyword research tool than Long Tail Pro. More than 70,000 marketers can’t be wrong and over the past few years Long Tail Pro has become the standard when it comes to keyword research tools.
Because someone who is looking for something that specific is probably a much more qualified searcher for your product or service (presuming you're in the blogging space) than someone looking for something really generic. And because long-tail keywords tend to be more specific, it's usually easier to tell what people who search for those keywords are really looking for. Someone searching for the head term "blogging," on the other hand, could be searching it for a whole host of reasons unrelated to your business.
Great article again. I was just thinking why can’t I find an article of yours on keyword research and then boom here it is. Thanks again. On another subject are your articles on link building still relevant ?. As I have been guilty of as Brian Deane calls it the publish and pray method. I would really like to know what is method of choice for link building. Thanks again Ian.
Let me show you an example. I just surfed over to a very popular blog called The Busy Budgeter (www.busybudgeter.com) to find an example topic. Rosemarie is the blogger over there and I’ve been following her journey recently. She’s absolutely killing it online! But, I happen to know that she gets most of her traffic from Pinterest and that working on SEO is one objective that she wishes to tackle. So, let’s see if we can help her out… A quick scan of her homepage tells me what type of content she produces and who her audience is. It appears her audience is largely female, lots of stay-at-home moms and a good portion of her content revolves around teaching others how to make money online.
The relevant keywords that you target with your ads will bring the right audience to your website. Showing your ads to people that type relevant keywords will result in higher click-through rate (CTR), lower cost-per-click (CPC) and higher conversion rates for your business. As a result, you will spend less money on advertising and generate a better return on investment.
Scout is an easy to use extension tool for chrome browsers that turns your website into a significant keyword generator. By a click of mouse, you can uncover relevant keywords in your industry by choosing a website that is successful and attractive to your audience. You will be able to understand the true language of your successful audience and generate keyword ideas that you can use in your marketing strategy.
1. AdWords Keyword Planner - It's still the standard, although Google keeps making changes that just aren't helpful. I get that they want us to treat closely-related keywords in such a way that we're not creating multiple pages when we should just have one, but I'd appreciate it if they'd still break down the volume for each keyword that makes up a group (or at least list the keywords they're clumping together into a group).
Keyword Researcher is an easy-to-use Keyword Discover Tool. Once activated, it emulates a human using Google Autocomplete, and repeatedly types thousands of queries into Google. Each time a partial phrase is entered, Google tries to predict what it thinks the whole phrase might be. We simply save this prediction. And, as it turns out, when you do this for every letter of the alphabet (A-Z), then you’re left with hundreds of great Long Tail keyword phrases.
You can use Keyword Researcher Pro with the best free keyword research tool out there, Google KW planner. Importing and exporting data is as easy as clicking a button. It’s all done at lightening speed too. There are tutorials of how to do this in video form on the sales page here and they show just how easy this tool is for finding those long tail keywords.
Recently I had a dilemma with one of my projects, it is related to ecards and many people still using word “cards” instead of “ecards” but Google Keyword Planner and some other tools showed almost the same information for both keywords. At the same time I did not want to have many words “cards” and “ecards” on the landing pages. Semrush helped very much. I found correct data and made a nice PPC campaign.
Before you can put it to use and start making Long Tail Pro pay for itself, you first need to understand exactly what Long Tail Pro does and how it will benefit you. The number one benefit and feature of Long Tail Pro is that it helps you analyze the competition in Google much faster and more effectively than if you tried to do it only using free tools.
If you are somewhat new to this whole ‘make money online’ thing – then surely the cost of Long Tail Pro is a major factor for why you haven’t purchased it yet. Believe me – I know! When I first started out – I refused to pay for anything at all. I did everything the free way. I tried doing all of my keyword research with the free tool that Google provides – and my keyword research efforts were terrible! You know how I know? Because my sites weren’t getting any traffic and I wasn’t making any money.
Successful SEO requires multiple interrelated activities on all fronts: competition, keywords, link building, on-page and technical optimization. It creates a need for diverse tools, which is expensive. SEMrush solves this problem with an award-winning all-in-one toolkit that includes 17 tools covering all SEO fields. We’ll walk you through your SEO workflow, explaining how to get the most out of our toolkit.
WordStream's Negative Keyword Tool reduces wasteful PPC spending and improves ROI by preventing your AdWords PPC ads from showing on irrelevant searches. Enter a keyword to get a list of negative keyword suggestions. Then select the ones that aren't relevant to your campaigns and export the results for use in your AdWords account. As a result, your ads will be more relevant to searchers, grab a much more targeted audience and reduce your overall ad spend.
So whilst Long Tail Pro has just continued to grow in revenue every single year and comes highly recommended, you may want to check if all the important features are fully functioning before signing up. Especially the KC feature (keyword competitiveness) as it is so fundamental to keyword research and making an informed choice on whether or not to go into a particular niche.
In order to know which keywords to target, it's essential to not only understand the demand for a given term or phrase, but also the work required to achieve high rankings. If big brands take the top 10 results and you're just starting out on the web, the uphill battle for rankings can take years of effort. This is why it's essential to understand keyword difficulty.
Keyword Overview looks at the entered term on its own and addresses expected searches per month, the difficulty of competing against Page 1 results for the same term, a rough estimate of organic click-through opportunities (versus paid ads and non-organic positions on the search engine results page), and the perceived priority that the user should assign to optimization for this term, where the higher the score, the higher the demand and a lowered level of competition.
Settings. This tiny gear icon on the right upper corner is where you can ask support for “Help”, toggle on or off the help icons; manage “User Accounts” (you need to enter your Google AdWords credentials when the software is run for the first time plus your Moz API details too, which are free to get since LTP uses a both AdWords and Moz’s data); set the “Data Fetching Speed”; and check the “Show Runtime Error” and “Show Debug Panel” in the “Debug” section (which can be very helpful when there’s something wrong with the tool or with your Google AdWords account).
What are you waiting for? Today is the first day of the rest of your internet marketing life. Yesterday would have been a better day to get Long Tail Pro. Tomorrow might be okay too. But today is even better. I’m telling you – when I first got my copy of Long Tail Pro – I was like a kid at Christmas time. It was SO much fun opening up new possibilities that I didn’t have without Long Tail Pro.
The Google Keyword Tool is SUPER helpful for building a foundation for your keyword research strategy. At the end of the day, these search numbers are coming straight from the horses mouth. You can filter down to a hyper-local level and see which keywords are getting the largest search volume. Plus, with it’s integration with PPC you can get a quick idea about commercial intent by looking at the bid and competition metrics. How much are people bidding on KWs, higher = more likely to generate a return. Usually its aligned with search intent. That said, the trending data is a little less reliable. I would still use Trends to analyze the popularity/ seasonality of KW search volume.
This makes Google Suggest a relevant source for keyword research, it contains a large amount of organic keywords very closely related to a full or partial keyword and can be used to find additional most searched appending keywords that make the whole keyword less competitive. Google Suggest can be researched through the Google Search website or through a compatible browser for a small amount of keywords but also in large scale using free scraper tools.
However, KWFinder has a couple of areas where Longtail Pro outshines it. Firstly, I like the fact LTP provides you with a suggested keyword competitiveness to target (as described above). More significantly, I don’t like the way that KWFinder restricts your number of keyword suggestions if you choose their cheaper pricing tier – it feels like they’re holding back some of the power of the software unless you pay more. With LongTailPro, you can see as many keyword suggestions you like so long as you’re within your monthly allowance.
The Google Keyword Planner used to be great it's now frustrating to use.... and almost impossible to get in to without setting up your first ad. Big shame google big shame. I would love to share more info about your tool over on my website [link removed by moderator] for my local business clients - have you got something you can send over for me to add to the site?
The Search Based Keyword Tool is intended for researching keywords within Google’s Adwords network. Unlike the Keyword Tool, the Search based Keyword Tool is based solely on searches from Google.com. This factor causes the search volumes displayed to be considerably lower than the Keyword Tool. Because this tool is intended for paid search keyword research, it contains additional information on Suggested Bid and Ad/Search Share. The Search Based Keyword Tool is seamlessly integrated into the Google Adwords interface and allows marketers to add keywords to their PPC campaigns without having to login to their Adwords Client Center.
To be convinced of the effectiveness of the product, you have to watch the video. The major benefit you are going to derive from the product is the multiple seed keywords it delivers. Unlike other similar products that give only single seed keyword, you would get multiple seed keyword with this program and you can get this at a time. Because you can process more than one seed at one time, it saves you a lot of time and resources. This is a huge plus to this product.
We at Moz custom-built the Keyword Explorer tool from the ground up to help streamline and improve how you discover and prioritize keywords. Keyword Explorer provides accurate monthly search volume data, an idea of how difficult it will be to rank for your keyword, estimated click-through rate, and a score representing your potential to rank. It also suggests related keywords for you to research. Because it cuts out a great deal of manual work and is free to try, we recommend starting there.
"This is the only keyword research tool that I recommend. The ideas, inspiration, and content longtails you will get for your niche topic are going to result in you producing a page of content that is more than going to pay for this tool. And as they are Google's database then we KNOW that these terms are being searched by a decent volume of peeps every month. It's a goldmine dudes."
This is a really straight-forward strategy. Contrary to popular opinion – small niche websites can actually still work. Basically, you create a small website that is hyper-focused on one long tail keyword. You create the very best resource on that specific topic and publish the very best content on the internet based around that long tail keyword. Monetize with something simple like Adsense, Amazon or another affiliate product – then just sit back and watch the money roll in every month!
Long Tail Pro is a great keyword research tool that allows you to make a profit quickly. It helps dig out the right keywords to build your business and beat your competitors. If you are looking for software that would help you to make your money easily and quickly, look for Long Tail Pro. Moreover, it is stress free, as you can just make your money without stress and significantly reduces your chance of failing in your business. You can always consider yourself a winner before you even start.
3) KWFinder is one of the "newer" kids on the block, but it's probably just about the easiest way I have found to find new long-tail keywords quickly. A couple of things I like about this tool is that it allows me to create lists of keywords. So I can group up my different sites by lists and revisit them at a later date. I can export the data to CSV and start building out campaigns. It also keeps a nice scrolling list of the last 20+ keywords you have looked up. The SEO difficulty indicator comes in very handy as well! As far as ease of use goes, KWFinder wins hands down.
A very popular and highly competitive keyword on Google search engine is "making money." It has 85,300,000 search results, meaning that millions of websites are relevant or competing for that keyword. Keyword research starts with finding all possible word combinations that are relevant to the "making money" keyword. For example, a keyword "acquiring money" has significantly fewer search results, only 61 000 000, but it has the same meaning as "making money." Another way is to be more specific about a keyword by adding additional filters. Keyword "making money online from home in Canada" is less competitive on a global scale and therefore easier to rank for. Furthermore, keywords also have various intents which can affect whether the marketer would want to target that keyword. Multiple tools are available (both free and commercial) to find keywords and analyze them.
This is another free tool for keyword research. The tool allows you to combine your keywords in a very easy manner. It has three main match types which include broad match, phrase match and the exact match. You can choose on any of them depending on your keyword search objectives. In addition, you can either use broad modifier or optional keyword or both. Most users are finding it to be a very useful tool in their search for the most appropriate keywords.
Understandably – not everybody who buys Long Tail Pro will have the audience or platform to be able to promote as an affiliate. For example – a food blogger’s audience won’t care about a keyword research tool. So even if affiliate promotion won’t work for you – I hope I’ve shown how the tool will more than pay for itself if used for what it is intended for.
I’ve bought and used just about everything under the sun.. Swissmade marketings product.. MS ..stealth jw analyzer.. Ilovegooglepage1 the list goes on. I used LTP platinum. The one I use is kw blaze. I bought it in 2012 and still goes to this day with Skype support is vgood if there’s any update issues. It has kw competirveness.. Moz rank ..fb likes.. A researcher.. And more quite powerful yet is free of mo.thly fees.
The objective of keyword research is to generate, with good precision and recall, large number of terms that are highly relevant yet non-obvious to the given input keyword. Process of keyword research involves brainstorming and the use of keyword research tools. To achieve the best SEO results, it is important to optimize a website as well as backlinks for the most relevant keywords. It is good practice to search for related keywords that have low competition and still a high number of searches. This makes it easier to achieve a higher rank in search engines which usually results in higher web traffic. The downside of this practice is that the website is optimized for alternative keywords instead of the main keyword; main keywords might be very difficult to rank for due to high competition. There are three essential concepts to consider when conducting keyword research. Good keywords are closely related to the subject of the website. Most search engines use an internal quality system to check website relevance related to possible keywords, a non relevant keyword is unlikely to rank well for a website. Good Keyword that are highly competitive are less likely to rank in the top. Keywords that have no monthly searches generate no traffic and therefore are useless for SEO. Keyword stuffing in a web page should be avoided.
This database was built using data from BEFORE Google required active ad accounts to get good keyword data & before they started blending data together for similar terms. Even if you set up an AdWords account and spend significant sums of money with them, they may require you to run your ad campaign for 3 or 4 months straight before they will show reasonably precise data instead of exceptionally broad data ranges.
Because I’m naturally leery of tools, I was very hesitant to make any snap judgments on Long Tail Pro. But after I read the reviews on the product and learned more about its seriously cool developer Spencer Haws, I decided to give it a go and made the $97 purchase. As soon as I started using the tool, I quickly fell in love with these two main features: