You can filter your results by 24 business verticals, including Apparel, Arts & Entertainment, Autos & Vehicles, Beauty & Fitness, Books & Literature, Business & Industrial, Computers & Electronics, Finance & Banking, Food & Drink, Toys & Games, Health, Hobbies & Leisure, Home & Garden, Internet & Telecom, Jobs & Education, Law & Government, News Media & Publications, Family & Community, Occasions & Gifts, Pets & Animals, Real Estate, Retail & General Merchandise, Sports & Fitness, and Travel & Tourism.

Just came on this program this morning and downloaded a trial version. Could this program really be only $97? Is this portion of the program effective or do you need the $300-plus Platinum version? The KC score, available in the $300-plus version, seems critical to making the whole thing work really well. Are you possibly leaving money and success on the table by not biting the bullet and going for the expensive program?


Settings. This tiny gear icon on the right upper corner is where you can ask support for “Help”, toggle on or off the help icons; manage “User Accounts” (you need to enter your Google AdWords credentials when the software is run for the first time plus your Moz API details too, which are free to get since LTP uses a both AdWords and Moz’s data); set the “Data Fetching Speed”; and check the “Show Runtime Error” and “Show Debug Panel” in the “Debug” section (which can be very helpful when there’s something wrong with the tool or with your Google AdWords account).
You can also filter by query, which is useful when looking at branded queries, or when looking at specific words. For example, only show keywords that include the term "SEO". The graph also allows you to spot trends in across the available metrics and compare week-on-week or month-on-month. This can help you to drill down and monitor progression over time, allowing you to answer questions like "have my branded keywords received more clicks in the last month compared to the previous month?", "has the CTR improved?", "did average positions in Google improve?".

There is no doubt that there are various keyword research instruments out there, however, many people were often disappointed with many of them because they fail to deliver the expected results. While some of the tools proved to be helpful when you look for specific niche keywords, others were simple failure. You would discover that as time goes on that, it begins to slow down. This affects the efficiency and the speed. This is not the case with Long Tail Pro. It does not only deliver efficient and reliable search results, it does it very fast. You would appreciate the efficiency of the tool when you have watched the demonstration videos and tutorials.
Great Top 10 keyword research tools list. Thank you for posting Robbie! I really appreciated the feedback from the experts. There are a definitely a few tools here worthy of taking note of. I have also been using DYNO Mapper (http://www.dynomapper.com) as a keyword research tool. DYNO Mapper is a visual sitemap generator that delivers keywords on all pages of any site. The user simply inputs any existing URL into the system and it will scan thousands of pages.
The keywords you want to focus your SEO on should closely resemble the vocabulary of your audience. In order to come up with the proper keywords you really have to get inside the heads of the people who search for your website. What terms will people use? How do people search? Which question does your website answer? You should create a list of all search terms people could use and think of combinations and nuances within these search terms.
Brian, thank you for all of these informative guides! I started out as a digital marketing intern and everything that I learned from your site has helped me land a job as a marketing specialist. I’m truly grateful and enjoy everything that you published so far. If you have a chance, I’ve started using this tool called SEOClarity, I was wondering what’s your take on it? Have you used it before or know anyone that has?
This is slightly more complicated than it used to be, because you have to actually create a live AdWords Campaign as part of the process! This puts many people off, as it looks as if you have to actually advertise in order to use the tool. You don’t — you can just setup the campaign and then pause it before it runs so you don’t have to spend a penny.
This is another common reason people won’t get Long Tail Pro. Their stubbornness can stem from many reasons – including the two mentioned above. Too stubborn to pay for it (can be confused with too cheap to pay). Or too stubborn to learn about the benefits. But the main reason is that lots of people actually think that they are better off without Long Tail Pro. Either they do their keyword research the free (hard) way which takes a LOT of time and knowledge and usually isn’t very effective. Or they use a different keyword research tool which they think is better. Let me just tell you – there is no better or more effective keyword research tool than Long Tail Pro. More than 70,000 marketers can’t be wrong and over the past few years Long Tail Pro has become the standard when it comes to keyword research tools.
Because I’m naturally leery of tools, I was very hesitant to make any snap judgments on Long Tail Pro. But after I read the reviews on the product and learned more about its seriously cool developer Spencer Haws, I decided to give it a go and made the $97 purchase. As soon as I started using the tool, I quickly fell in love with these two main features:
As you can see, LongTailPro is pulling data from Google Adwords. WHAT?! So LTP uses a mix of their own massive data (launched in 2011) and data pulled via API from Majestic.com, Moz.com, and Google Adwords (http://adwords.google.com). Once you input your seed keywords, LongTailPro outputs suggested keywords related to your seed keywords, search volume, Adwords suggested bid, Adwords competition, total words, rank value, average keyword competition, language searched, and location searched.
You can also filter by query, which is useful when looking at branded queries, or when looking at specific words. For example, only show keywords that include the term "SEO". The graph also allows you to spot trends in across the available metrics and compare week-on-week or month-on-month. This can help you to drill down and monitor progression over time, allowing you to answer questions like "have my branded keywords received more clicks in the last month compared to the previous month?", "has the CTR improved?", "did average positions in Google improve?".
Keyword Discovery is a paid subscription service that offers marketers the ability to see keyword data across multiple search engines. They maintain one of the largest databases of searches, (nearly 38 billion) which are compiled from over 50 different search engines. The search data shown is a record of the number of times the exact keyword or phrase has been searched over the last 12 months across all 50+ search engines. You would assume that the search volumes would be much larger than any other tool because of Keyword Discovery’s access to data from over 50 search engines, but the fact that the keyword matching option is set to exact, greatly reduces the total volume. Unlike Google’s tools, Keyword Discovery does not collect or show data relating to paid search, such as Suggested Bid, Cost per Click, and Competition. Data is collected daily, but updated monthly. Although you must pay the subscription to have access to all the features, Keyword Discovery does provide a free alternative.
But if you’re serious about content and inbound marketing, and you want to create great industry-related blog posts that lead to more traffic, leads, and sales–then you should at least give it a test drive (assuming you need content ideas). Like I said, it comes with an excellent guarantee, and you can visit the site here or click the image below to watch more videos regarding this impressive tool.
Mentioned in the above video is the Keyword Competitiveness (KC) feature within Long Tail Pro. With earlier versions of Long Tail Pro, you could only access this feature if you paid extra to upgrade to the Platinum version of Long Tail Pro. Pricing structures and the way the software is delivered has evolved over the years – and currently (as of the date I am writing this) all features of the software are included no matter which payment plan you choose. So right now – everybody who buys Long Tail Pro has access to this extremely powerful feature.
I’ve bought and used just about everything under the sun.. Swissmade marketings product.. MS ..stealth jw analyzer.. Ilovegooglepage1 the list goes on. I used LTP platinum. The one I use is kw blaze. I bought it in 2012 and still goes to this day with Skype support is vgood if there’s any update issues. It has kw competirveness.. Moz rank ..fb likes.. A researcher.. And more quite powerful yet is free of mo.thly fees.
6. Filter by KC and sort your list. Like some of the other filters you can input a minimum and maximum amount in the KC column and sort by that. Some people prefer to sort ascendingly to do their analysis from the easiest to the toughest keywords. For a new site try to find keywords with KC equal or under 20 or 30. Despite the super helpful KC score, you should further analyze your best looking keywords individually to be sure they are good to go. So click on them to check your top-10 competitor sites and pages.

But if you’re serious about content and inbound marketing, and you want to create great industry-related blog posts that lead to more traffic, leads, and sales–then you should at least give it a test drive (assuming you need content ideas). Like I said, it comes with an excellent guarantee, and you can visit the site here or click the image below to watch more videos regarding this impressive tool.


But it’s still very useful for getting search volume data (provided your account still shows this), which is helpful when choosing which of the many keywords you’ve found to focus on (although you should take these estimates with a pinch of salt, they are still useful in indicating the relative search volumes of different keywords, even if the absolute estimates are a little off).

Keyword research is an activity you undertake every now and then. If you have a clear definition about the product or service you want to ‘sell’ with your website, you should be able to come up with keywords, related keywords, and even more related keywords to make your awesome website (more) findable. As your product and the market will evolve, your keyword strategy should do the same.
I want to share how and why I sold the company in order to both educate and inspire potential software entrepreneurs.  I certainly don't know everything and obviously companies sell for much more than I sold Long Tail Pro for (I won't be featured in Tech Crunch anytime soon); however, I'm willing to share what I have learned and hopefully that can be beneficial to a few of you.
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